Web brochure or Web Community?

The vast majority of author websites are what I call brochure websites, meaning, they are boring, static, and lack the dynamic potential of the Internet. While well-intended, they do not create community. They present static facts about the author and his/her books.

The most innovative authors, like Gretchen Rubin, are earning bestseller status by creating dynamic web communities.  These web communities offer a continuous stream of must-have information, videos, blog posts, top ten lists, and establish themselves as a hub for their chosen topics.  This is where KindAuthors.com is headed – to be the premiere community for generous authors who want to publish and market their eBooks. Join us.

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